Social media image size guide 2023

Hannah Gallop

Communications

Jan

Mins

Size matters, especially when it comes to the size of your images on social media.

They say a picture is worth a thousand words, and this sentiment has stood the test of time in the digital age.

One of the best ways to grab someone’s attention on social media is through eye-catching visuals. A study by Hubspot that analysed 8,000 different posts from B2C and B2B companies reported that Facebook statuses with images had 53% more likes and 104% more comments than those with text only.

Ensuring you have the correct social media image/video dimensions you need can be challenging, especially as each platform has different sizes and additional requirements depending on the post type. On top of that, some of the requirements can change over time, too.

Never worry about the size of your social media images again with our size guide

Recommended Twitter image sizes

Twitter Profile photo: 400 x 400 px | maximum 2 MB
Twitter Cover/Header photo: 1500 x 500 px | maximum 5 MB
Twitter Timeline/In-stream photo: 1600 x 900 px
Twitter Card image: 120 x 120 px
Twitter Video: 720 x 720 px (square), 1280 x 720 px (landscape), 720 x 1280 px (portrait)
Twitter Video length: 140 seconds maximum
Twitter Ad (image): 800 x 418 px (for website card), 800 x 800 px (for carousels), 800 x 800 px (for app card image), 800 x 418 px (for direct message card), 800 x 418 px (for conversation card)
Twitter Ad (video): 720 x 720 px (square), 1280 x 720 px (landscape), 720 x 1280 px (portrait)
Supported image file types: JPG, WEBP, GIF or PNG

Finding it difficult to find the right words to say on social?

Perhaps you need a hand with the content you’re posting or looking for someone to take the reins on your social media altogether? Barques offers social media services that will help to keep your clients engaged while appealing to new customers.

If you are uploading images to your website, make sure to check out our blog on the best image file type for your website to make sure you upload these in the best possible way for SEO and website quality.

Need eye-catching visuals for social?

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